Pinterest is giving Facebook a run for its money. Literally! While Facebook is termed as a God of the social networking arena, a recent 50,000 sample survey conducted by Boticca suggests Pinterest to be a money spinner than otherwise thought Facebook. The research conducted has thrown some tantalizing facts to the fore.

Pinterest, the other social network is a pinboard-styled social photo sharing website that lets users create and manage theme based image collections such as events, interests, hobbies and more.

Courtesy:talismanjewellery.com/blog

The study carried out by Boticca.com, the London-based jewelry and fashion accessories website suggests that Pinterest users are much more likely to buy than Facebook users. Other captivating facts revealed during the research are as follows:

• On an average Pinterest users shell $ 180 than their Facebook counterparts.
• Pinterest accounts for a total of 10 % of Boticca sales while Facebook contribution stands at 7 % only.
• Pinterest is attracting more new users than Facebook.
• In spite of these facts Facebook does beat Pinterest as far as time spent on site is concerned. However, the numbers do seem to weigh in Pinterest’s favor in the e-Commerce segment.

Let’s take a look at the Pinterest vs Facebook statistics compiled by Boticca.com. They are as follows: